Cliff joined Lewis Silkin LLP as a Partner in April 2006, a move from in-house counsel at Warner Music and legal director and company secretary for Capital Radio plc (now GCap Media plc). He now acts for some of the world’s largest names in music, mobile, branded content, production and online. He also specialises in working with clients in the media whose businesses are being transformed by convergence or whom are embracing content-based entertainment for the first time such as FMCG and lifestyle brand owners, advertising agencies, digital agencies and financial institutions.